I was commissioned by the dutch beer brand Oersoep to design a label for a fruity summer beer. The beer would be mixed with buckthorn to give a unique flavour.
Because this was a collaboration with another beer brewer I had to use their mascotte which is the guy sitting in the chair.
The joke of the label is that the anthropomorphic buckthorns are actual cannibals. The beerlabel liked this weird sense of humour.